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Prerequisites

Before setting up the SendGrid integration, ensure you have:

1. SendGrid Account

  • An active SendGrid account
  • API key with Mail Send permissions

2. SendGrid API Key

To create an API key in SendGrid:
1

Log in to SendGrid

Log in to your SendGrid Dashboard
2

Navigate to API Keys

Go to SettingsAPI Keys
3

Create API Key

Click Create API Key and choose Restricted Access
4

Set Permissions

Enable the following permissions:
  • Mail Send: Full Access
  • Event Webhook Settings: Full Access (for automatic webhook setup)
5

Save Your Key

Click Create & View and copy your API key (you won’t be able to see it again)

3. SendPost Account

  • A SendPost account with admin access
  • At least one sub-account created

Setting Up SendGrid Integration

Step 1: Navigate to Providers

  1. Log in to your SendPost Dashboard
  2. Go to SettingsProviders (or navigate to the Providers page)
  3. Click the NEW button

Step 2: Configure SendGrid Provider

  1. Name: Enter a descriptive name (e.g., “Production SendGrid”, “Marketing SendGrid”)
  2. Type: Select SendGrid from the dropdown
  3. Key: Paste your SendGrid API key
  4. Click Save

Step 3: Automatic Webhook Configuration

When you save the provider, SendPost automatically:
Registers a webhook with SendGrid
Configures the webhook to receive all supported events
Creates the necessary processing infrastructure
Webhook URL Format: https://api.sendpost.io/tpsp/sendgrid/account/{your-account-id} Events Configured:
  • Processed (sent)
  • Delivered
  • Bounced
  • Dropped
  • Opened
  • Clicked
  • Spam Reports
  • Unsubscribes

Step 4: Configure IP Pool for SendGrid Routing

Before sending emails via SendGrid, you need to configure an IP Pool in SendPost that routes traffic to your SendGrid provider.

Why IP Pools?

IP Pools in SendPost allow you to control how your email traffic is distributed between SendPost’s native infrastructure and third-party providers like SendGrid. This enables:
  • Volume-based routing: Split your email volume between SendGrid and SendPost infrastructure
  • Easy traffic management: Adjust the percentage of emails sent via SendGrid vs SendPost at any time
  • Gradual migration: Start with a small percentage on SendGrid and increase as needed
  • Failover capability: Route traffic to SendGrid when SendPost IPs are warming up

Setting Up IP Pool for SendGrid

1

Create IP Pool

  1. Go to SettingsIP Pools in your SendPost dashboard
  2. Click Create New IP Pool
  3. Enter a descriptive name (e.g., “sendgrid-pool” or “marketing-sendgrid”)
2

Configure Routing

  1. In the IP Pool settings, configure the routing to use your SendGrid provider
  2. Set the volume percentage you want to route through SendGrid
  3. You can easily adjust this percentage later to control traffic distribution
3

Save Configuration

Save your IP Pool configuration. The pool name will be used in your API calls.

Volume-Based Routing

You can configure what percentage of your email volume goes through SendGrid vs SendPost’s native infrastructure:
ConfigurationSendGridSendPost Infrastructure
100% SendGridAll emails via SendGridNone
50/50 Split50% of emails50% of emails
SendGrid Backup0% (failover only)100% primary
You can change the volume distribution at any time through the SendPost UI without any code changes.

Step 5: Whitelist Your Sending Domain

You must whitelist the same sending domain in SendPost that you use in SendGrid.
Important: The domain you use for sending emails (e.g., yourdomain.com) must be whitelisted in SendPost. This ensures proper email routing and deliverability.
  1. Go to SettingsDomains in your SendPost dashboard
  2. Click Add Domain
  3. Enter the same domain you have configured in SendGrid (e.g., yourdomain.com)
  4. Complete the domain verification process
If you’re using multiple sending domains in SendGrid, you need to whitelist each domain in SendPost.

Next Steps

Once your SendGrid integration is set up, you can: